Al’s Pro Ad Libs #104
By Site Admin | | General | General
Be Different. Be Better. Be First. WHAT IS YOUR UNIQUE SELLING PROPOSITION (USP) – TO GET MORE PROSPECTS TO BUY MORE FROM YOU, MORE OFTEN, REGARDLESS OF PRICE? Here are the most commonly accepted definitions of a Unique Selling Proposition. • It must say: Buy this product and you will get this specific benefit. • […]